Airbnb is a household name in the travel and accommodation industry but did you know the company’s name was originally Airbed and Breakfast? It was founded on an idea born by two 27-year old’s when they were struggling to pay their rent. When an industrial design course was held in Joe Gebbia and Brian Chesky’s home […]
If you have muddy flat lays with lots of shadows I have two easy DIY techniques that you can use to reduce the shadows in your flat lay images and give you light, bright photos. It’s the middle of winter here in Perth. And by the middle of winter I mean it’s the middle of […]
I love working with small handmade businesses. It’s easy to connect to the brand story when the creator is the face of the business. Sharon at Flying Fairy Creations is a very talented crafter and resin artist. She makes unique tooth boxes, resin jewellery and hand painted fairy/dragon doors. They’re magical and that was what I […]
We are visual creatures. People process information contained in images quicker than they do text. The images on your website (or on your social media accounts) are your viewer’s first impression of your brand and your business. For that reason alone the photos you have displayed are important (and why it’s important to come across […]
As a work-from-home-Mum I try to schedule my shoots while my daughter is at school. She only goes to Kindy 5 days a fortnight so sometimes I have to work around her. If the client needs a tight turn around or the light is fabulous and I am feeling inspired I’ll whip out the camera […]
If you follow me on Instagram (or if you’ve checked out my gallery) then you’ll know I am a big fan of flat laid images (if you haven’t and are new to this blog then go have a squiz and then find out what a flat lay is here). I love how easy it is […]
So you’ve had great photos taken that represent you and your brand, you’ve practised and practised your flat lays and are confident to share them on social media to promote who you are, what you’re selling and to engage with your customers. But how do you find them? You have a loyal band of followers […]
A lot of my posts so far have been about having great product images and why it’s important to have the best ones on your website and social media accounts. But this is also true of any online business, even if you don’t have a product to sell. If you have a website and are trying to […]
One of the things I love about my job, besides the actual styling and photography, is getting to meet local, amazingly talented and creative people. Amanda from Amanda’s Woollen World is one such person whom I have had the pleasure of working with recently. She creates unique woollen masterpieces and I had such fun shooting some […]
Phone cameras are pretty amazing these days aren’t they? My iPhone is my most used camera and I share images from my phone every day. Iphoneography definitely has its place in our lives and our social media campaigns, but is it enough? Do you really need to pay a professional photographer for images when phone […]